Vivo may be a young smartphone brand but it is one of the most successful today. In the Philippines, it is the third most popular brand with at least 1.1 million users and 5,200 stores nationwide. It’s known for its advanced technologies but a secret to its success is its continued partnership with celebrity endorsers who support the brand.
I’ve come to rely on technology so much that I use it to pay my bills, interact with friends on social media, and book flights and accommodations when I travel. Life has become so convenient that I even use tech to find dates! Yes, it’s like we’re living in a Black Mirror episode except this one has a happy ending.
The process of businesses using the power of technology is called digital transformation (DX). In a nutshell, digital transformation aims to make organizations more efficient, agile, and offer a user-friendly experience for its customers. Through digital transformation, we don’t have to fall in line in a bank to make deposits or go to a travel agency to find tickets.
When faced with a crowd, there’s a chance that a chunk of the people there are using Vivo phones. After all, the smartphone brand is the third most popular brand in the Philippines, with 1.1 million users and 5,200 stores across the country. Around the world, there are 200 million Vivo users and the brand is one of the top five. What’s the secret to their success? The brand is revealing it now.
Vivo took the spotlight at the recently-held Consumer Technology Association™ (CES) 2018 in Las Vegas, when the young smartphone brand unveiled the world’s first ready-to-produce in-display fingerprint scanning smartphone. Through the technology, which was developed with its global partner Synaptics, users can unlock their smartphone through one-touch fingerprint scanning directly on the smartphone display.
Vivo, a smartphone brand known the world over, introduces its newest brand influencers composed of fresh faces from the local showbusiness scene. Vivo’s latest brand celebrity supporters are actress, dancer, and singer Loisa Andalio, actress, dancer, talented teen heartthrob Inigo Pascual, television personality Maris Racal, and model-actress Chienna Filomeno.
Vivo is set to make an appearance at the Consumer Technology Association™ (CES) 2018, where the global smartphone brand will be showcasing its In-Display Fingerprint Scanning Technology. The feature is Vivo’s first ready-to-produce smartphone featuring an industry-leading in-display fingerprint sensor supported by its global partner Synaptics. The smartphone that will use this technology will be unveiled early this year.
After an exciting two weeks where riders joined Grab’s partnership with the Walt Disney Company Southeast Asia for Stars Wars Episode VIII: The Last Jedi, the ridesharing app held its final showdown on December 16 at the Bonifacio High Street Activity Center, where they awarded Grace Marcellana as the winner.
Vivo Philippines, in the true spirit of a Filipino Christmas, gave back to the heroic deeds of the soldiers who fought in Marawi by spending the afternoon with them last December 17 at the Armed Forces of the Philippines (AFP) Hospital in V. Luna, Quezon City.