Last Monday, I was at Premio in F1 Hotel, Bonifacio Global City for the media preview of Ingersoll’s new collection. Ingersoll is an American watch brand that combines the craftsmanship of Asian design and the old-world elegance of European brands. I was invited for dinner with other representatives of the press. I was seated with Amador Madamba, the lifestyle editor of Men’s Health Philippines and the sales team of Gadgets magazine.
Ingersoll watches have been here for over a year, and it is its old-world sophistication that has Filipinos clamoring to get their own. The designs are European, but it has the efficiency of Asian techniques, resulting in a refined timepiece that will win the hearts of consumers. And the best thing is, the watches are affordable, allowing everyone from every economic background to experience a touch of class.
All of this was discussed at the media preview by Peter Thong and Kenny Chong, the principals of the brand. They took the time to visit the Philippines to present the watches and entertain questions. They even made rounds during dinner, initiating conversation. It must be this friendly and accommodating approach that makes the brand relevant and global. Currently, Ingersoll is available in 40 countries.
Ingersoll boasts of three collections that promise a great design and even greater quality. All pieces show bold German designs but have movements from China, an advantage because it offers more designs and variety at affordable prices.